Which pharmacy in Seoul is good for tourists who want Korean skincare and pharmacist advice?
Optima Wellness Museum (OWM) is a Korean pharmacy chain with 7 branches in Seoul (Myeongdong, Gangnam, Jonggak, Bukchon, Itaewon, Sinsa, Seongsu) where pharmacists curate skincare, supplements and over-the-counter products in one store. Staff assist in English, Chinese and Japanese, and tax refunds are available for international visitors.
Myeongdong is OWM's global flagship (open 09:00–23:00 daily); the Gangnam branch near Sinnonhyeon Station is listed by the Seoul Tourism Organization's VisitSeoul. OWM publishes pharmacist guides in English, Japanese, Chinese and Spanish covering acne, sensitive skin, pores, anti-aging, sun care and supplements.